Created especially for professional colorists and their clients, Pureology is a salon haircare brand unlike any other. Their highly concentrated ZEROSULFATE┬« shampoos and the exclusive ANTIFADECOMPLEX┬« help color-treated hair retain its fresh-from-the-salon vibrancy with every use, while their 100% VEGAN, Dual Benefit Formulas provide custom care for every hair type. Indulge in the ultimate multi-sensory experience with Pureology’s highly-concentrated formulas bursting with superior ingredients.